Bloomsburg University Academic Programs
Academic Catalog

IDB (95) Interdisciplinary Business

Administered by the Department of Marketing

Effective Fall 2010

95.400 International Business (3) - This course studies the environment of international business, including the different economies, cultures, trade and investment policies, and international organizations. Further, it teaches how ethical behavior and ethical guidelines can sustain challenges from different cultures and legal traditions. Then it focuses on the development of strategy and on the strategic management of small and large enterprises engaged in international business. This course is approved as a Diversity General Education Course. Prerequisites: 93.244, 96.313, 97.310, and 98.331.