Bloomsburg University Academic Programs
Academic Catalog

Business Administration with concentration in Information  Technology and Analytics (B.S.B.A.)

Department of Information Technology, Analytics and Business Education
Effective Fall 2021


As per PRP3604: All students earning a first baccalaureate degree will take at least 30 of their last 45 credits at Bloomsburg University, no more credits are required than the 30 credits. All first baccalaureate students will take at least 50% of credits required for the Major from a PASSHE university. Bloomsburg University may require up to a maximum of 50% of the Major credits. Program exceptions to the policy are to be approved by the Office of the Chancellor.
In addition to 53 semester hours of general education requirements and 7 general education electives, a total of 60 semester hours is required for a major in Information Technology and Analytics. Elective courses complete the balance of the university's 120-hour requirement for a bachelor's degree. Several specific general education courses are required in this major.

They include:
BUSED.101 Intro to Business
BUSED.333 Business Communication and Report Writing
COMMSTUD.103 Public Speaking
ECONOMIC.121 Principles of Macroeconomics
ECONOMIC.122 Principles of Microeconomics
ECONOMIC.256 Business and Economic Statistics
ENGLISH.101 Foundations of College Writing
ITA.175 Spreadsheet Modeling and Data Analysis Applications
ECON.156 Business and Econ Math or MATH.123 Essential of Calculus

Business Core Courses (24 credits) - A total of 48 credits in core business courses and information and technology management courses is required.
ACCT.220 Financial Accounting
ACCT.223 Managerial Accounting
FINANCE.313 Introduction to Corporate Finance
ITA.175 Spreadsheet Modeling and Data Analysis Applications
LAW.331 Law and Legal Environment
MGMT.244 Principles of Management
MGMT.497 Business Policies
MKTG.310 Marketing: Principles and Practice

ITA Core Courses (24 credits)
ITA.301 Info Tech & Analytics
ITA.302 Enhanced Business Applications
ITA.310 Data Management Essentials for Business
ITA.322 Project Management
ITA.325 Analytics
ITA.415 Data-Driven Web Analytics
ITA.418 Global Enterprise Security
ITA.435 Advanced Analytics

*Business Electives - Students must choose 12 semester hours at the 300+ level in elective courses from Accounting, Finance, Information Technology and Analytics, Law and Legal Elements, Marketing, Management, and Supply Chain Management.